Taser X26 "Stunning Success"
Bernard Kerik in the right place at the right time
I continue to be impressed by the power of the blogosphere. I started my little blog a month or so ago and was fortunate enough to get a link and some very kind advice from Bill Roggio at the fourth rail and enjoyed the thrill of seeing my traffic spike up for a week or so. Then I wrote a few more things but could see that I was not able to put the time into blogging to really make a significant contribution. So I decided to simply post whatever I felt like when I had the time and consider myself sort of a "reserve" blogger in case something came along that I was actually better qualified than most to comment on.
Well what do you know, here comes a Newsweek story by Mark Hosenball about Bernard Kerik and, among other things, Mr. Kerik's connection to Taser International implying that maybe there’s a little fire here somewhere along with the smoke about the nanny. I saw the link on Instapundit and that jogged my memory because I was pretty sure I had seen a story about the technology behind the new Taser product earlier this year. Of course I googled it and sure enough there it was on Embedded.com and this sort of thing happens to be a big part of my day job.
So to give you a quick breakdown on what this means, Embedded.com is a trade magazine that targets electronic engineers who use microprocessors in all kinds of exotic and everyday products, including Tasers (in fact I first saw the story in the print version of the magazine). As the link shows they have selected the Taser X26 as an example of a "stunning success" for embedded design. Now Embedded.com receives ad revenue from, among other sources, the companies that make the microprocessors, note the Fujitsu ad on their page. This means that the selection of Taser, and by extension and more importantly the Texas Instruments products that drive the X26, is not totally non-commercial. However the community of embedded systems designers Embedded.com is trying to reach are extremely knowledgeable and unforgiving critics. Therefore the Taser X26 would not be selected as a feature story unless it was, in fact, technically slick and sweet as the article makes clear (if you're an embedded systems designer).
It all boils down to this. Whatever success the Taser X26 is having in the market is due to the fact that it is the best product of its type out there. Bernard Kerik may have made some sort of contribution in his role as a director (for $6 million one would hope so) but it looks like the product sells itself.
I continue to be impressed by the power of the blogosphere. I started my little blog a month or so ago and was fortunate enough to get a link and some very kind advice from Bill Roggio at the fourth rail and enjoyed the thrill of seeing my traffic spike up for a week or so. Then I wrote a few more things but could see that I was not able to put the time into blogging to really make a significant contribution. So I decided to simply post whatever I felt like when I had the time and consider myself sort of a "reserve" blogger in case something came along that I was actually better qualified than most to comment on.
Well what do you know, here comes a Newsweek story by Mark Hosenball about Bernard Kerik and, among other things, Mr. Kerik's connection to Taser International implying that maybe there’s a little fire here somewhere along with the smoke about the nanny. I saw the link on Instapundit and that jogged my memory because I was pretty sure I had seen a story about the technology behind the new Taser product earlier this year. Of course I googled it and sure enough there it was on Embedded.com and this sort of thing happens to be a big part of my day job.
So to give you a quick breakdown on what this means, Embedded.com is a trade magazine that targets electronic engineers who use microprocessors in all kinds of exotic and everyday products, including Tasers (in fact I first saw the story in the print version of the magazine). As the link shows they have selected the Taser X26 as an example of a "stunning success" for embedded design. Now Embedded.com receives ad revenue from, among other sources, the companies that make the microprocessors, note the Fujitsu ad on their page. This means that the selection of Taser, and by extension and more importantly the Texas Instruments products that drive the X26, is not totally non-commercial. However the community of embedded systems designers Embedded.com is trying to reach are extremely knowledgeable and unforgiving critics. Therefore the Taser X26 would not be selected as a feature story unless it was, in fact, technically slick and sweet as the article makes clear (if you're an embedded systems designer).
It all boils down to this. Whatever success the Taser X26 is having in the market is due to the fact that it is the best product of its type out there. Bernard Kerik may have made some sort of contribution in his role as a director (for $6 million one would hope so) but it looks like the product sells itself.
posted by IR1 at 6:58 PM
0 Comments:
Post a Comment
<< Home